Applegate puts Adapt at the core of its IT Infrastructure

Cloud Habitat offers scalable, faster solution with dramatic cost savings.

Promoting over 16 million products from over 400,000 companies in one online marketplace requires scalable, cost effective and reliable infrastructure. To maintain stability and support its continued growth, Applegate, the UK's largest single online Marketplace of products and services, has partnered with Adapt to manage Applegate’s outsourced IT infrastructure and web hosting.

At its core, Applegate runs a number of business critical databases. Adapt has provided the business with a faster, more scalable and secure offering that slashed a third off Applegate’s annual managed service and hosting bill and enhanced its customer experience.

Stuart Brocklehurst, Applegate’s Chief Executive, elaborates: “It’s a mark of Adapt’s capability, flexibility and experience that such a dramatic saving on our annual managed services and hosting bill has been achieved so quickly - with zero compromise to customer service standards. In fact, our customers have actively noticed a marked improvement in page load speeds without us ever mentioning the switchover – and even started ringing us to congratulate us pretty much from day one.”

Following a seamless migration, Applegate is up and running on Adapt’s tiered, fluid software-defined cloud ecosystem - the Habitat. Aside from the significant cost savings, the scale and agility of the Habitat will easily support Applegate’s plan to almost double the number of products and services promoted on its website in the next 12-18 months and expand internationally. Adapt delivers 24x7 UK based infrastructure management to Applegate and has also worked with the business to improve its network security, with the option to seamlessly integrate a disaster recovery service in the near future.

Scotty Morgan, Sales & Marketing Director at Adapt, concludes: “Applegate is the outright leader in its sector so it’s a privilege to support the business as it enters the next exciting phase of growth. Trust is something you earn as a service provider and although we’ve delivered some great results with Applegate so far, our work is only just starting. Cost savings are an easy win – we’ve invested in some ultra-efficient infrastructure in the Habitat and the rest is just thinking smart. But it’s what you do to drive real, sustained business advantage after that point – that’s what makes the difference.”

Huntress expands its Managed ITDR coverage to Google Workspace, providing organisations with...
Teleport reveals Beams, a runtime designed to provide secure, isolated environments and managed...
SentinelOne and Cloudflare integrate AI capabilities to support automated threat detection and...
MCIM teams up with autoLOTO, aiming to enhance safety, governance, and operational intelligence in...
Exploring a framework for AI security and governance focusing on real-world efficacy and...
ANS enhances its standing with dual Microsoft designations, focusing on AI realisation and...
Polarise and vCluster Labs partner to provide European mid-market enterprises with AI...
At Gamma’s Birmingham Regional Forum 2026, partners explored AI, CX, and portfolio updates...