Pure Storage expands Microsoft partnership

Pure Storage has announced an expanded, multi-year strategic product and go-to-market partnership with Microsoft, that brings Pure Storage’s industry leading storage capabilities to native Microsoft Azure services by leveraging Azure’s new Premium SSD v2 and introducing them to Azure VMware Solution (AVS) in Preview.  

Now in Preview in 16 Azure regions globally, Pure Cloud Block Store™ for Azure VMware Solution enables customers to: 

·        Optimise AVS Costs. With Pure Storage’s compression and deduplication technology, organisations can achieve a high data reduction ratio on VMware workloads in Azure. Combined with Pure Storage’s ability to decouple block storage costs from compute costs, customers can achieve sizable savings off their baselines for storage heavy workloads. 

·        Take Advantage of Evergreen® Innovation in Azure. Pure Storage will continue to innovate and leverage the best technology available in Azure. By integrating Azure’s latest storage solution, Premium SSD v2 disk, in partnership with the Azure Storage team, Pure Storage is helping mutual customers achieve up to one-third of the infrastructure cost than Pure's previous platform without sacrificing performance or capabilities. These savings can now be extended to AVS customers. 

·        Accelerate and De-Risk Cloud Migrations. Organisations can migrate their applications to the cloud without any capability trade-offs, with the ability to scale storage and compute independently based on need. 

·        Leverage Pure Storage Safemode® Ransomware Data Protection: Pure Storage delivers an always-on, policy-driven snapshot creation and protection mechanism called Safemode which provides the ability to leverage Pure Storage snapshots to instantly restore protected data sets. Customers enjoy and rely on this protection with their on-premises VMware environments with FlashArray, and can now also leverage this functionality with Azure VMware Solution and Pure Cloud Block Store. 

·        Implement Flexible Disaster Recovery: Organisations can take advantage of data protection capabilities in Purity such as zero-RPO ActiveCluster, near-zero RPO ActiveDR, and Purity CloudSnap™ to ensure the right data is protected in the right way, to the right place, at the right time. 

·        Right-Sizing Disaster Recovery: Pure Storage's high availability and cloud replication capabilities enable disaster recovery targets on AVS that can be configured with minimal compute and storage that can scale on-demand. This brings additional cost savings to the customer’s Disaster Recovery strategy. 

·        Simplify and Unify Storage Strategy. By using the same data management platform both on-premises and in the cloud, organisations can more easily track, manage, deploy, and provide consistent multi-cloud governance for their data.