Peer Software has launched an updated Partner Programme aimed at strengthening strategic alliances and enabling partners to make use of new resources for growth in industries including government, media, and financial services. The programme provides value-added resellers (VARs) and technology partners with updated tools, sector-specific support, and solutions designed to help attract enterprise customers.
As organisations modernise infrastructure to support AI workloads and digital transformation, Peer Software is adjusting its partner ecosystem to align with these requirements. The programme introduces increased incentives for revenue growth, expanded training sessions, additional enablement resources, and new certifications for partners. Focus areas include channel partners such as system integrators, MSPs, and distributors, as well as cloud and technology partners.
The programme includes the Peer File System Analyzer, which enables partners to assess storage infrastructure. This tool supports identification of optimisation opportunities, customer qualification, and development of value propositions for Peer Software’s offerings.
Key updates to the Partner Programme include:
- Vertical-Focused Tracks: Resources, use cases, and marketing support for government, financial services, media/content, and other sectors.
- Technical Enablement Tools: The Peer File System Analyzer for storage environment assessments and solution recommendations.
- Co-Sell and Marketing Support: Joint demand generation activities, positioning materials, and participation in events.
- Partner Certification and Training: Expanded training covering architecture, deployment practices, and performance optimisation.
- Dedicated Partner Success Team: Centralised support for onboarding, deal progression, and technical issue resolution.
Peer Software states that the updated Partner Programme is intended to support partner-led engagement across industry ecosystems. The changes are positioned to address demand for data management solutions across distributed and hybrid environments.
